CEO Today - Europe Awards 2022

Anglian Water is the largest water and water recycling company in England and Wales by geographic area. We supply water and water recycling services to almost seven million people in the East of England and Hartlepool. Water is our business. We handle with care and we don’t cost the earth. We have created a simple but powerful values framework for our employees based around our Purpose, our Mission and our Values. We call it our North Star framework, and it gives us a common goal we can all get behind. It brings us together as a business and helps us to shape our strategies now and in the future. And whatever changes we may drive over the years, the heart of who we are and what we stand for will remain constant. Our Purpose is to bring environmental and social prosperity to the region we serve through our commitment to Love Every Drop. This is about why we do what we do, and it will never change. It shouldn’t be confused with specific goals or business strategies. It’s a guiding star – forever pursued but difficult to reach. That is why it inspires change. The fact that we’re never quite there means we need to work hard at stimulating change – always finding new and better ways to do things. People right across our business from field staff through to our Customer Care teams and back office staff, worked together to build this core set of Values we can live by. These are the standards of behaviour we will hold ourselves accountable against. They serve to help us support and challenge each other through good times and tough times. They underpin our Mission and Purpose. Our Purpose is to bring environmental and social prosperity to the region we serve through our commitment to Love Every Drop. Water is vital to health and wellbeing, to the economic prosperity of the East of England, and to maintaining a thriving natural environment that we can all enjoy. Yet we face growing challenges to supply from population growth in our region and the escalating climate emergency. To meet these challenges, we all have to play our part in balancing the needs of society, business and the environment to enable a sustainable future. At AnglianWater we have always recognised the special responsibility we hold as a monopoly provider of an essential public service. We have a duty to deliver wider benefits to society, above and beyond the provision of fresh, clean water. Peter Simpson CEO of Anglian Water CEO Today Europe Award s 2022 - 105 - - UNITED KINGDOM -

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